This is a sample report for Patagonia

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Patagonia · May 2026

AI Authority report

B2C outdoor apparel · prepared by AuthorityOn AI · weekly update

AI Score · this week

78+4 vs last week

75-81confident range

90-day trend

72→78+6

Visibility

71%+3

Tone

Mostly positive

64% positive

Mention prominence

88%

avg position when cited

Share of voice

22%-2

This week

How AI talks about Patagonia

Each story is a coherent narrative we found across hundreds of model responses, with the source it most likely traces back to.

01
Patagonia is positioned as the leading sustainability-focused outdoor brand.
Positive·Mentioned in 84 of 100 answers(confident range 78-89)·Likely from News
02
Patagonia's price point is consistently cited as a barrier for younger buyers.
Critical·Mentioned in 41 of 100 answers(confident range 33-48)·Likely from Reddit
03
Patagonia's repair programme is frequently mentioned as a differentiator.
Positive·Mentioned in 33 of 100 answers(confident range 26-41)·Likely from Owned

Sources

Where AI gets its information about Patagonia

NewsPatagonia, the company that made sustainability cooltheatlantic.com27 citations
WikipediaPatagonia, Inc.wikipedia.org19 citations
NewsPatagonia owner gives away company to save the planetbbc.co.uk14 citations
OwnedOur footprint and our 1% for the Planet pledgepatagonia.com11 citations

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